About Us

Founded by Alison in 2001

After a full career as a Retail Travel Agent, moving from junior to senior level in the early 90’s, I moved on to Tour Operating with Gulliver’s Sports Travel in the UK for the Rugby World Cup 1999.  An experience never to be forgotten and of course ground handling skills learnt to be able to pass on knowledge at grass route level.

Coming back to South Africa I worked for well known Outbound Tour Operator, Travel Vision and with a wonderful mentor realised my dream, to follow in my fathers footsteps in sales.  

Join me on a journey, new challenges, new strategies, a whole new way of navigating this animal, hospitality.

2024 time for a new look and ethos pivot

With years in the “game”, I have decided to focus solely on stategy and relationships.  Making the most out of relationships I already hold dear and forging a path for new networking opportunities.


30 Years of Experience

With 31 years of experience in Tour Operating, Retail Travel Agency, Corporate Travel, Contracting and Product Consulting.

Full Events Calendar

Being active in the Hospitality and Tourism sector is key to introducing product to end users as well as wholesalers and corporate buyers.  

Great Network

I am honoured to be included in numerous events, functions and in-house activies in order to increase our ever growing network.

“It is with much enthusiasm that I am writing to recommend the services of the Axis Marketing.
We have been using Axis Marketing to construct relationships between our agents for the past year and have always been completely satisfied with their performance. They do an excellent job, are always punctual, and offer the most competitive rates for their marketing in South Africa.  We happy to recommend the services of Axis Marketing. If you have any questions, please feel free to contact me.”

Sonia Hanni - Karongwe Portfolio

“Axis Marketing represent Air Holidays to retail travel agent in South Africa by visiting the stores and delivering brochure stocks and training staff. The restriction of lockdown have seen challenges in this, however Axis Marketing have been extremely pro-active in communicating with the travel trade through Whatsapp, social media and video training sessions. They have also managed to secure ad hoc promotions online and with digital publications. We are very happy with the way they have adjusted to the current environment!”

David Wood - Air Holidays



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